How Google’s search algorithm spreads false information with a rightwing bias | Technology | The Guardian

There has always been an issue with data mining on the internet. The number of times I’ve heard the phrase “Well, Google told me so it must be true” is, to say the least, disheartening. It’s worth reminding students that Google is not infallible.

Search and autocomplete algorithms prioritize sites with rightwing bias, and far-right groups trick it to boost propaganda and misinformation in search rankings

Google’s search algorithm appears to be systematically promoting information that is either false or slanted with an extreme rightwing bias on subjects as varied as climate change and homosexuality.

Following a recent investigation by the Observer, which found that Google’s search engine prominently suggests neo-Nazi websites and antisemitic writing, the Guardian has uncovered a dozen additional examples of biased search results.

Google’s search algorithm and its autocomplete function prioritize websites that, for example, declare that climate change is a hoax, being gay is a sin, and the Sandy Hook mass shooting never happened.

Source: How Google’s search algorithm spreads false information with a rightwing bias | Technology | The Guardian

Advertisements

The 15 Best Free Social Media Dashboards and Tools – SumAll #yam

English: Infographic on how Social Media are b...
English: Infographic on how Social Media are being used, and how everything is changed by them. (Photo credit: Wikipedia)

If social media marketing is all about creating powerful, cost-effective method for connecting your brand or company with your customers, why are so many social media analytics platforms and tools so expensive? The price tags for some professional-level social media dashboard systems alone can add hundreds of dollars a month to even the most humble marketing campaigns. What gives?

The reality is that most individuals, small businesses and mid-size brands don’t need the high-powered, enterprise-level tools the big guys use. In fact, many of the best tools and platforms are available for free.

Take a look at the 15 best free social media dashboards and tools that can be used for free, and you just might become top banana in social media marketing.

via The 15 Best Free Social Media Dashboards and Tools – SumAll.